Skip to main content

How attributed revenue works

How Ringly tracks revenue from Seth's calls, the three metrics on the dashboard, and how matching works.

Written by Maurizio

Ringly tracks how much revenue your Seth calls bring back. The Seth dashboard shows three new metrics: Seth-attributed revenue, Seth-attributed orders, and revenue per Seth call.

What attributed revenue means

When a customer calls Seth and then places a Shopify order within 30 days, that order is attributed to the call. Attribution is correlation, not causation. Seth handles support, not sales. But it gives you a tangible measure of how much business follows your support calls.

The three metrics

Seth-attributed revenue
The total revenue from orders placed by customers after their call with Seth.

Seth-attributed orders
The number of orders placed by customers after their call with Seth.

Revenue per Seth call
Total Seth-attributed revenue divided by the number of Seth calls.

How matching works

An order counts as attributed to a call when the customer placed an order within 30 days after calling with Seth. We match calls to orders using the customer’s phone number across the order’s customer profile, shipping address, and billing address.

Where you see it

  • Seth dashboard: three cards at the top of the Analyze tab showing the metrics for your selected date range.

  • Call history: a Shopify badge on every call that led to an attributed order, with the order amount and time-to-purchase.

Did this answer your question?